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KnowHow newsletter 14/10/10
This week we see fundraisers defend ‘chugging’. We have a Millcaster Tales double bill tackling the issues of strategic planning and team motivation. Plus we bring you our pick of upcoming sector events.
Dear friend of KnowHow,
The recent Newsnight criticism of face-to-face fundraising shook the fundraising community. Our latest podcast with Society Guardian hears fundraising experts hit back. Also, autumn is here which means: charity events season. We preview some of our favourites, including an exclusive special offer for KnowHow members.
Society Guardian podcast: fundraising, charity shops and ‘chuggers’
It takes perseverance, innovation, and a strong belief in your mission to be a successful fundraiser during a recession. This podcast explores face-to-face fundraising, the rise and rise of charity shops, and we ask thought leaders how charities can keep supporters giving during tough economic times.
Listen to the KnowHow-Society Guardian fundraising podcast.
Millcaster Tales: ‘The cat that got the cream’ (double bill)
Jan's new chair at MillCat Trust has organised an away day, but not everyone thinks it's a useful exercise…
This episode tackles the difficulties charity leaders face in trying to develop a shared organisational vision. Why are some people so resistant to change? And what can be done to motivate staff to embrace a new strategic focus?
Take five minutes, grab a cup of tea and find out in our latest Millcaster Tales double bill.
Watch ‘The cat that got the cream’ (double bill)
The autumn event season highlights
Charity Comms, Marketing on a Shoestring Conference, 2 December 2010, London
At this event we’ll be discussing how you can:
- Improve your copywriting
- Form effective corporate marketing partnerships
- Use social media marketing activities
- Test your messages
- Nurture your creativity
- Analyse your audiences
- Sharpen your networking skills
- Create core messages.
You’ll also hear how: Dementia UK rebranded on a budget, Combat Stress integrates their marketing activities and how Refuge secured £60,000 of free advertising. Plus take part in speed networking and advice surgeries.
Book today to secure your place
Other events we like include:
Use our free event listing service
If you organise events for the non profit sector, you can upload them free of charge in our busy events section.
Upload your event for free today!
Stay in touch!
As always, if there’s something you want to share with us, send us a message at knowhow@city.ac.uk
Warm regards,
Damien, Luke, Madeleine, Matthew, Linden, Tom (the KnowHow team)
Follow the Charity Effectiveness podcasts on the Society Guardian website.
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