Choose an option: £179.96 - Small Orgs £299.96 - Medium Orgs £419.96 - Large Orgs £539.96 - Private/Public Orgs

The complete charity media skills training pack

from £179.96 inc VAT

What will you learn?

Over six detailed training modules, 11 audio seminars and nine screen seminars you’ll learn everything you need to know to do expert and effective charity media work.

Module 1 - Meet the media:

• Why should your charity do media work?
• How does the media operate?
• TV, radio, newspapers, magazines and more
• What do journalists want from charities?

Module 2 - Aims, audiences and messages:

• the EIGHT essential ingredients of a great charity story
• how to get a journalist on side
• your charity's target audiences
• your key messages

Module 3 - What makes a story?

• how to get media coverage for any charity issue
• using case studies
• using facts and statistics
• riding the news agenda

Module 4 - Targeting the right media:

• where to target your charity story
• how to approach a journalist
• how to build relationships with the media

Module 5 - Interviews:

• interview practice and practical examples
• how to give perfect media interviews
• how to deal with difficult media questions

Module 6 - Preparing for a media crisis:

• identifying your charity's weak points
• how to handle a media crisis
• writing a media crisis strategy

"My unique new media training toolkit is created exclusively for charities like yours and guarantees you media success. You'll improve your media coverage - or I'll give you your money back."

- Gideon Burrows, expert charity journalist and media trainer

How to purchase your complete media skills training package

Choose the option that suits your organisation

Small charity - £179.96 inc. VAT

With income < £1 million

Medium charity - £299.96 inc. VAT

with income < £10 million 

Large charity - £416.96 inc. VAT

With income > £10 million 

Private or public sector organisation - £539.96 inc. VAT

Feedback

“I instantly liked it without even reading it first due to the vibrant colours and the easy to read, exciting style. The price is also exceptionally good.”

- Gavin Staniforth, Immingham Resource Centre

Receiving your training pack

Once you have purchased your training you will receive an email confirmation from ngo.media who will process your order right away.

If you have any questions about the process or are experiencing any problems please email Gideon Burrows at gideon@ngomedia.org.uk quoting your customer reference number.